Tier 3
Owner's Rep & Governance
Protect the brand under real-world pressure without drift. We act as your vendor-neutral governance partner — always in the room where decisions are made.
The governance cadence
Weekly
Sprint Review
What shipped this week. What drifted. What ships next. Fast, focused, 30 minutes.
Monthly
Brand Council
Metrics, decisions, risks, actions. The 45-minute governance forum that keeps the system running.
Quarterly
Field Audit
30-60 live assets sampled and scored against the 4C Standard. Evidence-based brand health check.
Annually
Quality Mark
Certification that the brand meets the standard. 4C ≥ 4.0, Spec-Match ≥ 90%, Adoption ≥ 85%.
What's included
Two-Gate enforcement (strategy + pre-flight)
Decision Log creation and maintenance
RACI upkeep by workflow and asset type
Vendor onboarding and compliance reviews
Adoption dashboard and metrics tracking
Exception handling with Break-Glass protocol
Monthly Brand Council facilitation
Quarterly Field Audit (30-60 assets)
Annual Quality Mark assessment
Escalation support and crisis governance
Out of scope
The Owner's Rep governs. We don't execute production work.
–Production execution (design, copywriting, development)
–Net-new sub-brands without a separate engagement addendum
–Platform administration (CMS, social, ad platforms)
Protect the standard.
Your brand deserves a governance partner who is always in the room, never competing with your vendors, and always measuring against the standard.
Discuss a Retainer